A fresh collab between Tourism and Events Queensland and Accor Live Limitless, produced by us.
She was the first Indigenous Bachelorette, is a talented broadcaster, and a passionate youth worker and mental-health advocate. A proud Noongar-Yamatji woman, Brooke Blurton also looks for every opportunity to indulge in two of her greatest travel loves: the beach and Aboriginal culture. She was an obvious choice to send to Tropical North Queensland to headline the second phase of our multi-stage campaign, working in partnership with Tourism and Events Queensland and Accor Live Limitless.
Between Cairns, Mossman Gorge, Palm Cove and Port Douglas, Brooke’s action-packed itinerary took her to dive the Great Barrier Reef with Aboriginal Sea Rangers, then soar above it in a helicopter. She discovered Queensland’s bush tucker while exploring the Daintree Rainforest with an Indigenous guide, and took time out for life’s simple pleasures: a margarita by the sea, a sunrise beach stroll.
In just four days she ticked off some of TNQ’s most awe-inspiring destinations and activities. The result? Engaging socials, blogs and features in Accor’s own long-form content hub, The Magazine, delivered to a highly engaged audience across major target markets.
“When you feel an affinity with a place and connection with culture, it’s a delight to create content that inspires others to do the same thing,” says Brooke.